Arlene Johnson

Workshops > Manager's Coaching for Strategic and Conceptual Selling

Manager's Coaching for Strategic and Conceptual Selling

Advancing Adoption of the Strategic and Conceptual Selling Process

Shows sales executives how to quickly identify opportunities and coach their salespeople to achieve desired results. It also provides an ongoing management support process to reinforce, analyze, and provide feedback on sales force effectiveness to senior sales management. The sales management coaching process includes: a framework for common goals, a common language and a consistent sales process; lead sales funnel reviews to support forecasting accuracy; and a method to document and communicate sales processes to repeat successes or to correct performance gaps. Increases the ability of a sales leader to provide a high value ROI on sales development and activity.

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